Re-Branding and creating the clothing line

As I've gotten older I've really built my confidence when it gets to my appearance on the outfits that I want to wear. Throughout secondary school I wasn't confident and I felt lost in who I should be and wanted to be. As I got to college I felt more freedom to dress how I wanted to dress and act how I wanted to act.

One of the biggest challenges was making sure that I wasn't following the latest trends. One of the best places where I can constantly get inspiration from is specific celebrities , specially black women from the 90s/80s. Like a Leo or TLC even Ashley from the fresh Prince of Belair. These beautiful and bright and vibrant colours isn't just something that was a part of that culture and trending at that time but it is also been apart of the black community especially the African culture and that has continued through time and continues to become a lot more inspirational as times gone on.

So with this in mind I decided why not challenge myself into making a clothing line and liking the idea that no matter what age you are you can wear this brand and you can feel like this is comfortable get different to other brands. The original brand that I had made was called Kalopsia.

the definition of Kalopsia is : "The delusion of things being more beautiful than they are."

I really liked this idea because it's so true and now society whether that's social media or even being at college or being at uni all of these things that is shown on Instagram and Pinterest is not how it is and it's something that I don't think we really realise or talk about as much as we should and I wanted it to just be present and I felt like it was a really powerful word.

But there was a lot of issues not with the name but with how I run the clothing line and the way that I went about it and I wasn't thinking enough about the Drop shipping all the prices all the different finance dynamics so it didn't run or go as smoothly as I would've liked it to be. So I have a spent a lot more time thinking and putting time into organising and rebranding myself but also the clothing line.

So I've taken a lot more thought into the vision and the future of my clothing line and I've also felt like collapse here was just match and not a clothing line or not as good as I wanted it to be so I wanted to then think about how I could make the clothes feel timeless and constantly go with whatever season we are with whether or just life. I decided that I really wanted to do neutral colours because it goes with everybody's skin tone and is always beautiful whether that's in summer or winter and I also decided to rename the brand and call it reflection. I

loved how much I switched up the name because we do look at ourselves and a lot of the time it isn't in the best manner and so I wanted people to feel like when they do have a reflection on themselves and making them feel when they're wearing those clothes you know what I look good and they become a lot more confident in the way that I became confident so I constantly want to make sure that this is a high-end brand that can go far in the future and not just in the present.